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Wednesday, December 13 • 4:00pm - 5:30pm
1.14: From Shield to Snippets: The Lifecycle of an Experiment

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Those little delightful notes delivered in the product are powerful and our users love them. Learn how we have implemented messaging tests using Shield, gather user sentiment and applied those results. In-Product communications have provided increased engagement from current users, new user growth, reduced churn to competitor products, improved brand perception/loyalty and mean fewer issues for users and support. Come learn more about how you can put these tiny titans to work for you.


Wednesday December 13, 2017 4:00pm - 5:30pm
205 (JW) JW Marriott